Who It's For
This workshop was designed for members of The Everyday Creative Club! I designed this interactive, hands-on workshop for us awesome creatives, entrepreneurs, coaches, writers, and designers who are looking to grow your online brand. Come visit the magical city of Portland, Oregon!
Where We'll Meet
I have booked a dedicated 20-person board room at the beautiful Oregon State University Portland Center, located in Pioneer Square in downtown Portland. Steps away from the TriMet MAX Red Line train that you can take from the airport, and next door to The Nines Hotel (our recommended hotel).
Recommended Lodging
Our recommended hotel is The Nines, recently voted one of the Top 10 Hotels in the Pacific Northwest by Conde Nast Traveler. It is literally next door to the venue, and stays for December 3-4 start at around $230 per night.
Other hotels that I can personally recommend that are all within walking distance are:
The Cambria Hotel Pearl District ($)
Thursday Dinner
If you are in town the night before, you're invited to enjoy a delicious family style dinner at either Din Tai Fung or one of my favorite local sushi restaurants (depends on headcount). I'll take care of all the logistics, so all you need to do is cover your own meal.
Morning Agenda
9:00 am - 10:00 am: Breakfast and Morning Mingle
10:00 am - 11:00 am: Exercise: Understand Your Gifts
You have a set of innate talents, and we're going to clearly identify exactly what they are. Through a series of collaborative exercises, we'll name your "unique medicine," which become the foundation of your business.
11:00 am - 12:00 pm: Exercise: Ready, Set, Launch
We'll practice translating your expertise into something you can SELL and scale online. We will focus on:
- Writing your problem/solution statement
- Identifying your ideal customer (who wants to buy your stuff)
- Identifying what is the language/vibe that you want to use
- Understanding how you can productize your expertise
Catered Meals & Craft Fair
Breakfast
Breakfast, catered by Bowery Bagels, will be served on-site. The menu includes bagels (plain, poppy seed, everything, jalapeno salt), various cream cheeses (plain, herb, smoked salmon, roasted veggie), fresh fruit, and gravlax platter. Hot coffee and tea will be served.
Lunch
Lunch, catered by Bamboo Sushi, will be served on-site. This menu is gonna be on point! The menu includes tempura rolls, spicy salmon rolls, spicy tuna crispy rice, veggie rolls, nigiri, sashimi, miso caesar salad, and edamame.
* Please let me know if you have any food sensitivities or preferences.
Craft Fair
All participants are invited to share their arts and crafts for sale. This can include (but not limited to): coaching services, journals, workbooks, stickers, Etsy crafts, handmade goods, etc. We'll have a table set up in the lunch area and you are encouraged to talk to your fellow participants and check out what they have to offer, while you munch on your delicious sushi!
Afternoon Agenda
1:00 pm - 2:00 pm: Exercise: Product Roadmap
Together we're going to visualize a roadmap for your business. What areas do you feel called to? What's coming up in 3 months, 6 months, 12 months? What areas are you going to avoid? How can you monetize in a way that's sustainable and pleasurable?
~~30 minute break~~
2:30 pm - 4:00 pm: Exercise: Pitch Practice, Baby
Practice pitching your product: who are you, what's your background, and why should we trust or care? Specifically, we'll practice:
- Saying your intro in videos ("Hi, I'm ___ and I help XX do YY")
- Saying a call-to-action in the end of videos ("if you liked this, you might want to look at this product I offer...")
- Saying your bio ("Before this, I worked in healthcare, and I made the pivot to...")
We will end by saying these ALOUD and celebrating how far we've come in just a few short hours.
FAQ
Do I have to participate, what if I'm not ready or shy?
I've designed the workshop so that it works for most levels, from total beginner to intermediate, even for seasoned creatives. You can participate as much as you want to, or feel ready to. If you prefer to be in "observer" role, that is totally fine, too.
What if I can't make it?
Of course! That's totally fine - this is the very first one, and even if we get a small handful of people to join, I will call it a success, and we will learn and create more events like this in the future, exclusive to the group. If you can join, amazing - if not, that's totally cool too, don't get FOMO there will be more (hopefully!).
Additional Roles:
I am looking for two people to help me with the day-of tasks, including setting up the food, filming the pitches (if participants would like a copy to practice in the future), setting up coffee and tea. I will be VERY hands on, but I may need an extra set of hands to help bring food up from the elevator, write on whiteboards, and align chairs so they look pretty, etc. If you are interested, please let me know I would be happy to extend you a $100 off coupon as an attendee (2 coupons available, use "ADMIN" at checkout).
Refund Policy:
If something unexpected comes up and your plans change, please let me know and we can do a refund. This is private program for our group, so I'm generally going to be pretty understanding. But please only sign up if you think you can come, because I do have to pay deposits, etc. to secure the space. Thank you!
Any questions? DM me in Skool or email me at mandy@mandytang.co, or just ask at an upcoming call!